A new UK tax on e-liquids arrives on 1 October 2026, and it changes what our liquids cost. Here’s exactly what’s happening, when, and how you can stock up at today’s prices before it does.

Vaping Products Duty (VPD) is a new UK excise tax on e-liquids taking effect on 1 October 2026. It applies to all vape liquid sold in the UK.

Here’s how it affects our range:

Premium Collection – From £5.95 to £8.95

Reserva Collection – From £6.95 to £9.95

That’s £3.00 more per bottle. On a 10-bottle order, that’s £30 you can save simply by ordering before the change.

• 31 August 2026 — order through the website before this date to buy at current, pre-duty prices with no restrictions
• 1 October 2026 — the new duty comes into force on newly manufactured liquids
• 31 March 2027 — end of the grace period for selling remaining unstamped stock
• 1 April 2027 — all in-scope products must carry a duty stamp

• You save £3.00 on every bottle. The saving is the same whichever collection you choose.
• Our liquids have a minimum shelf life of 18 months, and longer on our fast-moving lines — so buying in bulk is a genuinely practical way to beat the rise.
• We’re hopeful pre-duty stock will be available for a good while yet, but we can’t guarantee it. Once it’s gone, replacement stock comes in at the new price.

You’ll still be able to order as normal, but we may need to introduce order limits on our most popular products.

That’s purely to protect stock continuity so everyone can keep getting the liquids they rely on, rather than a few large orders clearing the shelves.

If you’re planning to stock up, getting your order in before 31 August is the way to do it without any limits applied

What is Vaping Products Duty?

Vaping Products Duty (VPD) is a new UK excise tax on e-liquids taking effect on 1 October 2026. It applies to all vape liquid sold in the UK.

How much are Red Vape prices going up?

Our Premium Collection moves from £5.95 to £8.95 and our Reserva Collection from £6.95 to £9.95 — an increase of £3.00 per bottle from 1 October 2026.

When is the last date to order at current prices?

Order before 31 August 2026 to buy at current prices with no restrictions.

How long do your e-liquids last?

All our liquids have a minimum shelf life of 18 months, and our fast-moving lines are often longer. That makes buying in bulk a practical way to beat the increase.

Will you still have cheaper stock after 1 October?

We’re hopeful pre-duty stock will be available for a good while after 1 October, but we can’t guarantee how long it will last. Once it’s sold, replacement stock arrives at the new price.

Will there be limits on how much I can order?

Before 31 August there are no restrictions. After that date we may introduce order limits on our most popular products to protect stock continuity for all customers.

Which products are affected by the new duty?

The duty applies to vaping liquids across the board, including nicotine e-liquids, nicotine salts, shortfills, 0mg liquid and the liquid inside prefilled pods. Licensed medicinal products are excluded.